“It won’t just happen overnight.”
Rovers return to action this weekend looking to build on back-to-back wins against Scunthorpe and Burton Albion.
Several players have recently stated their intention to see Doncaster pick up the pace and challenge for a play-off spot this season.
But, ahead of his side’s first ever trip to Fleetwood on Saturday, boss Paul Dickov is keen to keep expectations grounded - and says the club are committed to their long term plan.
Dickov said: “I said this at the start of the season and I don’t like making it sound like as if I’m making excuses all the time – but it’s fact.
“We’ve got a plan and structure in place as a club to move forward not just for this year but for the next two, three, five, ten years.
“It’s going to take a bit of time.
“The plan just doesn’t happen when you win a game, and then everything’s hunky-dory.
“And it doesn’t go out of the window when you lose a game.
“The owners have been great,” he added.
“They know they’re in it for the long term and they’re backing me and my staff, and the club and themselves to do what we’re trying to do here.
“But it won’t just happen overnight.”
Jamie McCombe, James Coppinger and Richie Wellens have all stated they see a top six finish this season as the aim.
Dickov will check on the fitness of striker Curtis Main ahead of the trip to Fleetwood. The striker has not been involved since he limped off against Port Vale in August.