The proud Doncaster owner of a class canine never ‘pawsed’ for thought when entering her beautiful Boston Terrier to be the cutesy face of a TV ad.
Louise Cook, aged 40, submitted a funny video of the antics of her best friend and perfect pooch Logan after retailer Pets at Home launched a search for real life footage of pets to star in its new sponsorship campaign for Wainwright’s dog and cat food.
Logan, an 11 month old Boston Terrier – a bright spark who was born on November 5 last year – was chosen from thousands of entries to appear in the advert, which is being aired before the new series of ITV’s For the Love of Dogs, presented by Paul O’Grady.
The slapstick antics of Logan were filmed when he was a young puppy and feeding. It shows Logan getting so excited while eating that he starts to balance himself on his forelegs, almost causing him to fall into his bowl.
Louise, who lives in Armthorpe, with husband Ian, said: “I can’t believe that Logan was chosen to star in the new Pets at Home campaign.
“We were both extremely excited to see the clip and hope that the millions of people watching enjoyed it as much as we did.
“I’ve already seen the ad and Logan looks great in it – he’s a little star. Both me and Ian have just bought another Boston Terrier pup, Java. We will have to see if he is just as much a star.”
Marketing director at Pets at Home, Scott Jefferson, said: “This has been created by us and our customers to celebrate the unique relationship UK pet owners have with their pets.
“Pet ownership is full of happy times and the Wainwright’s brand exists to help fuel every dog, cat and owner’s innate desire to explore, through simple natural nutrition and outdoor accessories for dogs and cats.”
Since its launch in 2012, presenter Paul O’Grady said For the Love of Dogs has become a firm favourite with viewers, securing two National Television Awards. It was also nominated for a BAFTA in 2013.