Radio icon Tony Blackburn teams up with Doncaster based 'granny annexe' builder iHus

The radio star’s involvement with iHus started six years ago, when he purchased an annexe to support his wife’s mother in later life.

The broadcaster has now partnered with iHus as an official ambassador.

On his new role, Mr Blackburn said: “With the young unable to afford to leave home and the old at risk of isolation, more families are opting to live together, and an annexe allows you to keep your family close, while also giving them independence.

“I honestly believe one solution to Britain’s ageing population, and the worrying cost of care, would be to move towards multigenerational living.

“You’ve got privacy when you want it, you’ve got support when you need it, and you’ve got company when you’d like it.

Managing director Trevor Smeaton added: “We’re proud to be working with Tony.

"He represents our brand values, understands the changing demands in living arrangements among families, and we’re totally united in the vision to support multigenerational living as it becomes increasingly popular.”

Tony added: “iHus was the perfect solution for me and our family. It was a lifestyle choice, and our annexe gave us the flexibility we needed while providing support for older family members.”

The BBC Radio 2 Sounds of The Sixties host and Golden Hour host has been a fixture of the airwaves since the 1960s and was also the very first winner of I’m A Celebrity….Get Me Out Of Here!