To coincide with National Families Week, David Wilson Homes has announced the launch of a pioneering new savings scheme in Doncaster at the Serenity, Pembridge Park and Woodlands Walk developments.
As a means of supporting close-knit family communities at the site, the new scheme will see David Wilson Homes start a savings scheme in the name of every new baby born at the site – with a gift of £100.
The initiative, which is the first of its kind in the UK, serves as a demonstration of David Wilson Homes’ commitment towards providing not simply the housing that is ideal for young and growing families, but also the quality of life and lifestyle brought by its thriving communities
The innovative scheme is being launched across the East Yorkshire region to coincide with National Families Week, which commences on May 26th and is the largest annual celebration of families and positive family values in the UK.
Michael Goodwin, Sales Manager at David Wilson Homes Yorkshire East, commented: “We are really passionate about this scheme – and the support that it lends to families on the developments. We do everything we can to design our properties to reflect the changing and dynamic lifestyles of the families who live in them and we wanted to go that one step further and support expectant families.
“We don’t just want to build houses; we want to create communities and we know that young families are really important in delivering that. Therefore, we hope that this savings scheme idea will signal to those planning to buy homes and start families that a David Wilson home is a place for both. We hope that the £100 will kick start the savings for new David Wilson Homes babies.
To find out more about David Wilson Homes in Doncaster, please visit: www.dwh.co.uk