Doncaster marketing boss swaps rock ‘n’ roll for retail

Karen Stainforth, of Doncaster's Frenchgate Centre.

Karen Stainforth, of Doncaster's Frenchgate Centre.

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A marketing manager has swapped rock ‘n’ roll for retail after taking on a new role at a major South Yorkshire shopping centre.

Karen Staniforth joined the team at the Frenchgate Shopping Centre in Doncaster after previously working as head of marketing at the Liz Hobbs Group, which promoted large scale music and entertainment events.

The 45-year-old, who lives in Rotherham, said: “I am really excited to be joining Frenchgate at a time when so much is going on from summer fashion shows to charity fundraisers and even a new pub opening. I have worked as a retail store manager as well as in a number of marketing roles so I am really looking forward to bringing my experience and skills from both to this new role promoting Frenchgate.”

She previously held marketing roles at Barnsley Council and the Magna Science and Adventure Centre. Karen was also national marketing director for Haslam Homes at Keepmoat Plc and store manager at Laura Ashley in Meadowhall, heading up a team of more than 30 staff.